If you’re looking for promotional items that someone may keep, you’re focused on the wrong thing. Even if that promotional item is a keeper, the majority of branded promotional items fail to engage in a meaningful way.
Promotional items at tradeshow may be why people stop at your booth, but too often, those people are just there for the custom promo and seldom have interest in your brand’s products and services – what if we could change that?
Look at branded promotional items less as a giveaway and more as the opener in the sales process. The promotional item’s job is to get someone to slow down and take a look, and if your strategy includes an engagement strategy, that gives your employees just enough time to engage them in a qualifying conversation.
A complete promotional marketing strategy where the promotional items are just a piece of the puzzle. We develop campaigns that engage tradeshow visitors with messaging, signage, materials, social engagement, and staff scripts, just to name a few things. A complete and fully formed brand engagement strategy – that’s how we do it at RubyRain.
See what our brand promotion specialists can create for you –Send us a quick message.
Curated Branded Promotional Items
Brand Promotion and Engagement
Promotional items for the team
Promotional item idea catalog